Motivation

Motivation is the energy that gets you started and keeps you going. Some days it

3 Articles
Hiking boots on a rock with a mountain trail glowing at sunrise

Motivation is the energy that gets you started and keeps you going. Some days it flows easily; other days even small tasks feel like climbing a hill. The good news is that motivation is not a fixed trait you either have or don’t. It can be built, and there is a lot of research on how. Discipline, habits and the right goals carry you on the days motivation dips. There are many ways to help, from visualisation, Psycho-Cybernetics and NLP to flow, tapping and simple planning tools. Pick what’s going on for you and we’ll show you where to start.

What’s going on for you?

For a day when you just can’t get going.

  1. Step 1 · Shrink the task
    Two minutes only

    Pick the tiniest first step, such as opening the document or putting on your trainers, and do just that.

  2. Step 2 · Tap through resistance
    EFT Tapping

    Tap along with a short video for motivation. It’s in Videos.

  3. Step 3 · Reward yourself
    Notice the win

    Tick it off, enjoy a cup of tea or tell someone. Small wins build momentum.

Not quite right? See every method for motivation

For starting strong and then fading.

  1. Step 1 · Plan when and where
    If-then plans

    “If it is 7am on a weekday, then I go for a 10-minute walk.” It removes the daily decision.

  2. Step 2 · Picture it
    Visualisation

    Rehearse doing the task and enjoying the result.

    Read the guide →

  3. Step 3 · Find the flow
    Flow State

    Match the challenge to your skill so the task becomes absorbing.

    Read the guide →

Not quite right? See every method for motivation

For feeling flat, directionless or unsure what matters.

  1. Step 1 · Find your values
    Ask what matters

    Write down what you care about most, such as health, family, learning or creativity.

  2. Step 2 · Set a clear goal
    Specific and meaningful

    Choose one goal that connects to a value and is specific enough to act on.

  3. Step 3 · See your future self
    Psycho-Cybernetics

    A method for building the self-image of someone who follows through.

    Read the guide →

Not quite right? See every method for motivation

For building habits that last.

  1. Step 1 · Same time, same place
    Build a habit

    Repeating an action in the same situation helps it become automatic.

  2. Step 2 · Use WOOP
    Wish, Outcome, Obstacle, Plan

    A simple four-step planning tool, explained in the About tab.

  3. Step 3 · Reframe the story
    NLP

    Techniques for changing how you think and feel about a task.

    Read the guide →

Not quite right? See every method for motivation

Every method for motivation

Imagination & self-image

  • Visualisation

    Mentally rehearsing a task. A meta-analysis found mental practice improves performance. [1] Full guide

    Hub →

  • Psycho-Cybernetics

    Maxwell Maltz’s classic method for changing your self-image so that new actions feel natural. Full guide

    Hub →

  • Law of Attraction

    People use it to focus on what they want and build optimism about getting there. Full guide

    Hub →

  • Hypnosis

    A relaxed, focused state used to strengthen motivation and new habits. Full guide

    Hub →

Mind & focus

  • NLP

    A set of techniques for changing how you think about a task, including making goals feel more compelling. Full guide

    Hub →

  • Flow State

    The state of deep absorption where work feels effortless. People use it to make effort enjoyable. Full guide

    Hub →

  • EFT Tapping

    Tap on acupressure points while naming a feeling. People use it on resistance, procrastination and self-doubt. Full guide

    Hub →

  • Mindfulness

    Noticing thoughts such as “I can’t be bothered” without obeying them. Full guide

    Hub →

Planning tools

  • If-then plans

    Deciding in advance when, where and how you will act. A meta-analysis of 94 tests found a medium-to-large effect on reaching goals. [2]

    Everyday practice

  • WOOP

    Wish, Outcome, Obstacle, Plan. A meta-analysis of 21 studies found it helps people reach their goals. [3]

    Everyday practice

  • Clear goals

    Specific, challenging goals lead to better performance than vague ones. [4]

    Everyday practice

More methods with their own hub and guide

  • Belief Coding

    People use it to clear beliefs such as “I never finish things.” Full guide

    Hub →

  • The Lefkoe Method

    People use it to dissolve beliefs that hold motivation back. Full guide

    Hub →

  • Meditation

    People use it to build focus and calm. Full guide

    Hub →

  • Wim Hof Method

    People use it for energy and a morning boost. Full guide

    Hub →

  • CBT (cognitive behavioural therapy)

    A structured approach to changing unhelpful thoughts and habits. Full guide

    Hub →

Conventional routes

  • Coaching

    A coach can help you set goals, plan and stay accountable.

    Support option

  • Your doctor

    A doctor can check for causes of low energy, such as sleep problems or low mood.

    Support option

Learn more

About motivation

What it is, why it happens and what helps. Contents:

What motivation is

Motivation is the drive that moves you to act, whether that is going for a run, studying, starting a business or tidying the kitchen. It is shaped by what you want, what you believe you can do, how you feel and the world around you. Motivation naturally rises and falls, and nobody feels motivated all the time. You can explore related topics in our Wellness hub.

This page also covers discipline: the skill of doing what matters even when you don’t feel like it. Motivation and discipline work together. Motivation gets you started; habits and discipline keep you going.

Intrinsic and extrinsic motivation

Psychologists often talk about two types of motivation:

  • Intrinsic motivation comes from inside: doing something because it is interesting, enjoyable or meaningful.
  • Extrinsic motivation comes from outside: doing something for a reward, a grade, money or to avoid trouble.

Both are useful. But intrinsic motivation tends to be steadier and more satisfying over time. In his TED talk, Dan Pink discusses how autonomy, mastery and purpose drive many people more than rewards do.

The three needs behind motivation

Self-determination theory, developed by psychologists Richard Ryan and Edward Deci, suggests that people have three basic psychological needs. When these are met, motivation and wellbeing grow. [5]

  • Autonomy: feeling that you choose what you do.
  • Competence: feeling capable and making progress.
  • Relatedness: feeling connected to other people.

You can use this. Give yourself choices in how you do a task. Break it into steps you can master. Do it with, or for, people you care about.

Why motivation dips

  • The task feels too big. Large, vague tasks are hard to start.
  • It doesn’t feel meaningful. It is hard to care about something that doesn’t connect to your values.
  • Fear of failure. Not starting can feel safer than trying and failing. Our guide to procrastination has more.
  • Tiredness and stress. Poor sleep and stress drain energy. See our guides to sleep and stress management.
  • Low self-belief. If you don’t think you can do it, it is hard to begin. Our guide to self-confidence can help.
  • Low mood or ADHD. Ongoing lack of motivation can be linked to depression or ADHD.

Action comes first

Many people wait to feel motivated before they start. But often it works the other way round: starting creates motivation. Once you take a small step, progress gives you energy for the next one. That is why “just do two minutes” works so well. Put on your trainers. Open the file. Write one sentence. You can stop after two minutes, but you often won’t want to.

Setting goals that work

Psychologists Edwin Locke and Gary Latham drew on 35 years of research and found that specific, challenging goals lead to better performance than vague goals like “do your best”. [4] Some tips:

  • Make it specific. “Walk for 20 minutes after lunch on weekdays” beats “get fitter”.
  • Make it meaningful. Connect it to something you value.
  • Make it challenging but doable. A stretch, not a leap.
  • Track progress. Seeing progress builds motivation.
  • Break it down. Big goals become a series of small, clear steps.

If-then plans

Psychologist Peter Gollwitzer studied “implementation intentions”: plans that link a situation to an action, in the form “If [situation], then I will [action]”. A meta-analysis of 94 tests found these plans had a medium-to-large effect on reaching goals. [2]

Examples:

  • “If I finish my morning coffee, then I will write for 15 minutes.”
  • “If I feel like checking my phone while studying, then I will put it in another room.”
  • “If it is Saturday morning, then I will go to the gym before anything else.”

WOOP

WOOP, developed by psychologist Gabriele Oettingen, combines positive thinking with planning. A meta-analysis of 21 studies with more than 15,000 people found it helps people reach their goals. [3] Try it:

  1. Wish: What do you want? Choose something challenging but possible.
  2. Outcome: What is the best result? Imagine it vividly.
  3. Obstacle: What inside you might get in the way, such as tiredness or doubt?
  4. Plan: Make an if-then plan: “If [obstacle], then I will [action].”

Habits and discipline

Discipline is easier when actions become habits. A study by Phillippa Lally and colleagues found that new daily habits took a median of 66 days to become automatic, with a range of 18 to 254 days. Missing one day did not undo progress. [6] So be patient, and don’t give up if you slip.

  • Same time, same place. Link the habit to an existing routine.
  • Make it easy. Lay out your gym clothes the night before.
  • Remove temptation. Put distractions out of sight.
  • Never miss twice. One missed day is fine; get back on track the next.
  • Celebrate. Enjoying the habit helps it stick.

Self-compassion beats self-criticism

Many people think being hard on themselves keeps them motivated. Research suggests otherwise. In studies by Juliana Breines and Serena Chen, self-compassion increased people’s motivation to improve after a failure. For example, people encouraged to be kind to themselves after a poor test result studied longer for the next one. [7] So talk to yourself like a supportive coach, not a harsh critic. Our guide to self-love practices has ideas.

Visualisation and mental rehearsal

Athletes, musicians and performers have long used mental rehearsal. A meta-analysis by James Driskell and colleagues found mental practice has a positive effect on performance. [1] Visualisation can help you rehearse doing a task, picture the steps and imagine handling obstacles. Many people also use Psycho-Cybernetics, which focuses on building a self-image of someone who follows through.

Finding flow

Flow is the state of being fully absorbed in what you are doing. Time seems to fly and effort feels enjoyable. Psychologist Mihaly Csikszentmihalyi found flow tends to happen when a task is challenging enough to stretch you but not so hard that it overwhelms you, with clear goals and quick feedback. To find flow more often, remove distractions, set a clear goal for the session and adjust the challenge to your skill.

Motivation at work and study

  • Start with the hardest task when your energy is highest.
  • Work in focused blocks, such as 25 to 50 minutes, then take a short break.
  • Make progress visible with a list or chart.
  • Find your why. Connect tasks to a bigger purpose.
  • Work alongside others, in person or online, for gentle accountability.
  • Look after the basics: sleep, food, movement and breaks.

Design your environment

Willpower is easier when your surroundings do some of the work. Small changes to your environment can make the right action the easy action. Keep a water bottle on your desk, a book by your bed and fruit on the counter. Put your phone in another room when you need to focus. Leave your running shoes by the door. Set up a tidy, dedicated space for work or study, even if it is just one corner of a table. When the right choice is visible and easy, and distractions are out of sight, you rely less on motivation and more on the path of least resistance.

Energy, rest and motivation

Motivation runs on energy. When you are short of sleep, hungry, dehydrated or stressed, everything feels harder. Before you blame yourself for being lazy, check the basics. Are you sleeping enough? Are you eating regular meals? Have you moved your body today? Have you had any breaks? Rest is not the opposite of productivity; it is part of it. Short breaks, a walk outside or a few minutes of meditation can restore focus. Many people also notice their motivation follows a daily rhythm, so try to schedule important tasks when your energy is naturally highest.

A simple daily motivation routine

  1. Morning: Choose your one most important task for the day and picture yourself finishing it.
  2. Make an if-then plan for when and where you will do it.
  3. Start small: begin with two to five minutes.
  4. Work in a focused block, then take a short break.
  5. Evening: note one thing you made progress on, however small, and set out what you need for tomorrow.

This takes only a few minutes a day, and over weeks it builds the kind of steady momentum that doesn’t depend on how you feel.

The power of other people

Relatedness, one of the three basic needs, is a powerful motivator. [5] Tell a friend about your goal, find a workout partner, join a class, a club or an online group, or work alongside a friend in a café. Sharing progress and cheering each other on makes effort feel lighter and more fun.

Using rewards wisely

Rewards can help you get started, especially with tasks that are dull. Pair a less enjoyable task with something you like, such as listening to a favourite podcast only while you exercise or clean. Celebrate milestones with a treat or an experience you enjoy. Over time, aim to notice the rewards built into the activity itself, such as feeling stronger, calmer or proud of what you made, because those inner rewards are what keep motivation going in the long run. A quick note in a journal about how you felt afterwards can help you notice them.

How self-help methods fit in

Planning tools such as if-then plans and WOOP have strong research behind them. Many people combine them with mind-based methods. Visualisation and Psycho-Cybernetics build belief. NLP helps make goals feel compelling. Flow makes effort enjoyable. The Law of Attraction helps people focus on what they want. EFT tapping helps many people clear resistance and self-doubt. If you are working on fitness, our guide to exercise motivation and building muscle has more.

When to get support

Everyone has low-motivation days. If you have felt flat, empty or unable to get going for weeks, it may be worth talking to your doctor. Ongoing lack of motivation can be linked to sleep problems, low mood, ADHD or physical health issues, and all of these can be helped. A coach or therapist can also help you set goals and stay on track. Directories for several countries are in Get help & sources.

Frequently asked questions

What is motivation?

Motivation is the drive that moves you to act. It naturally rises and falls, and it can be built with the right goals, plans and habits.

How do I get motivated when I don’t feel like it?

Start with a tiny step, such as two minutes of the task. Action often creates motivation, rather than the other way round.

What is the difference between motivation and discipline?

Motivation is the desire to act. Discipline is doing what matters even when the desire is low. Habits make discipline much easier.

How long does it take to build a habit?

In one study, new daily habits took a median of 66 days to become automatic, with a wide range of 18 to 254 days. [6]

Do if-then plans really work?

Yes. A meta-analysis of 94 tests found that if-then plans had a medium-to-large effect on reaching goals. [2]

What is WOOP?

Wish, Outcome, Obstacle, Plan: a planning tool that combines positive thinking with planning for obstacles. A meta-analysis found it helps people reach their goals. [3]

Does being hard on myself help motivation?

Research suggests self-compassion works better. In studies, people who were kind to themselves after a failure were more motivated to improve. [7]

The best videos on motivation

Hand-picked and checked one by one: motivation scientists and therapists, plus guided tapping.

The science of motivation

The puzzle of motivationDan Pink, TEDA classic talk on what really drives us.
How to Set the Right Goals and Stay MotivatedAyelet Fishbach, TEDA motivation scientist on setting goals that stick.
How to motivate yourself to change your behaviorTali Sharot, TEDxA neuroscientist on what moves us to act.
How to get motivated even when you don’t feel like itTED-EdA short animated guide.
Why you feel stuck — and how to get motivatedShannon Odell, TED-EdThe brain science of feeling stuck.
How to Get Motivated and Stay MotivatedTherapy in a NutshellA therapist’s practical guide.

Tapping for motivation

Tapping into Action and MotivationBrad YatesA tap-along for clearing procrastination.
Getting InspiredBrad YatesA tap-along for motivation and inspiration.
Having a Stronger WhyBrad YatesA tap-along for connecting to your reasons.

Books on motivation

MotivationDriveDaniel Pink. The surprising truth about what motivates us.
HabitsAtomic HabitsJames Clear. Tiny changes that build lasting habits.
GoalsGet It DoneAyelet Fishbach. The science of motivation and reaching goals.
PlanningRethinking Positive ThinkingGabriele Oettingen. The research behind WOOP.
Self-imagePsycho-CyberneticsMaxwell Maltz. The classic book on self-image and success.
FlowFlowMihaly Csikszentmihalyi. The psychology of optimal experience.

Free resources

Experts to follow

PsychologistDr Ayelet FishbachMotivation scientist and author of Get It Done.
PsychologistDr Gabriele OettingenPsychologist who developed WOOP.
AuthorDaniel PinkAuthor of Drive, on autonomy, mastery and purpose.
AuthorJames ClearAuthor of Atomic Habits.
PsychologistDr Edward Deci and Dr Richard RyanPsychologists who developed self-determination theory.

Get help

Talk to your doctor if you have felt flat, empty or unable to get going for several weeks. They can check for causes such as sleep problems, low mood or physical health issues.

First stepYour doctorTo talk through symptoms, check for physical causes and discuss options.
Talking therapyA qualified therapistTalking therapies, in person or online.

Find a therapist or counsellor

This hub is for information, not a substitute for medical or psychological care.

Sources

  1. Driskell, Copper & Moran (1994), Does mental practice enhance performance? Journal of Applied Psychology 79(4):481-492
  2. Gollwitzer & Sheeran (2006), Implementation intentions and goal achievement: a meta-analysis of effects and processes, Advances in Experimental Social Psychology 38:69-119
  3. Wang, Wang & Gai (2021), A meta-analysis of the effects of mental contrasting with implementation intentions on goal attainment, Frontiers in Psychology 12:565202
  4. Locke & Latham (2002), Building a practically useful theory of goal setting and task motivation: a 35-year odyssey, American Psychologist 57(9):705-717
  5. Ryan & Deci (2000), Self-determination theory and the facilitation of intrinsic motivation, social development, and well-being, American Psychologist 55(1):68-78
  6. Lally et al. (2010), How are habits formed: modelling habit formation in the real world, European Journal of Social Psychology 40(6):998-1009
  7. Breines & Chen (2012), Self-compassion increases self-improvement motivation, Personality and Social Psychology Bulletin 38(9):1133-1143

Written by Saj Ali. Last updated 30 October 2026. Spotted an error? Tell us and we will fix it.

Read Complete Guide
Sunlit forest path with a fallen branch moved aside, leading forward into golden morning light

icon

A motivation block is anything that stops you acting on a goal you genuinely want. It can be emotional, such...

A desk planner open at a to-do page next to a keyboard

icon

Daily motivation is the steady, everyday drive that gets you out of bed with purpose and carries you through your...

Person seated at a table writing on paper, focused on getting started

icon

Motivation is the energy and direction behind what you do: the reasons that get you started, keep you going and...

Related Wellness Resources

Rejection Sensitive Dysphoria (RSD)

Rejection sensitive dysphoria, often shortened to...

Overcome Obstacles

Everyone meets obstacles: a setback at...

Perseverance

Perseverance is the ability to keep...