Tim Ferriss – Self Help Supermarket expert profile

Tim Ferriss: The 4-Hour Workweek, Fear-Setting, His Podcast and Books

Tim Ferriss is an American author, podcaster and early-stage investor, best known for The 4-Hour Workweek and for The Tim Ferriss Show, the first business and interview podcast to pass 100 million downloads. He has written five #1 New York Times and Wall Street Journal bestsellers and spent two decades

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Tim Ferriss is an American author, podcaster and early-stage investor, best known for The 4-Hour Workweek and for The Tim Ferriss Show, the first business and interview podcast to pass 100 million downloads. He has written five #1 New York Times and Wall Street Journal bestsellers and spent two decades testing the habits and tools of world-class performers so his readers can use them, according to Tim.blog.

Known forThe 4-Hour Workweek (2007), Tools of Titans (2016)
PodcastThe Tim Ferriss Show, more than one billion downloads
Signature toolFear-setting: define your fears instead of your goals
InvestorEarly backer of Uber, Facebook, Shopify, Duolingo and Alibaba
Why you should define your fears instead of your goalsTED · 13:22Ferriss’s TED talk on fear-setting, the exercise he calls the most valuable he does. Start here.

Who is Tim Ferriss?

Timothy Ferriss was born on 20 July 1977 and grew up in East Hampton, New York. At 15 he spent a year in Japan as an exchange student, and he went on to Princeton University, graduating in 2000 with a BA focused on language acquisition and East Asian studies, according to Wikipedia and Tim.blog.

After a first job in sales, he founded an online sports-nutrition business. The 14-hour days that followed, and the travels he took to escape them, became the raw material for The 4-Hour Workweek (2007), a book about working smarter, automating, and designing the life you want now rather than at retirement, according to Wikipedia. It was translated into more than 35 languages and became a #1 New York Times, Wall Street Journal and BusinessWeek bestseller, according to Tim.blog.

The 4-Hour Body (2010), The 4-Hour Chef (2012), Tools of Titans (2016) and Tribe of Mentors (2017) followed, all #1 bestsellers. His podcast, launched in 2014, deconstructs world-class performers and was chosen for Apple’s “Best of” list three years in a row, according to Tim.blog. He guest-lectured at Princeton from 2003 to 2013, was a 2009 Henry Crown Fellow at the Aspen Institute, and is the first American to hold a Guinness World Record in tango.

Since the mid-2010s he has also become a leading supporter of psychedelic research, helping to raise the $17 million that launched the Center for Psychedelic and Consciousness Research at Johns Hopkins in 2019 and funding work at Imperial College London, according to New York Times (via MAPS). His podcast and newsletter reach listeners across the US, UK, Canada, Australia, Europe and India.

His approach in brief

  1. Define your fears instead of only your goals, then plan how to prevent and repair the worst case.
  2. Eliminate before you optimise. Cut the 80% of tasks that produce little, then automate and delegate the rest.
  3. Learn from the best. Study the routines of world-class performers and test them on yourself.
  4. Start small and experiment. Use the minimum effective dose and keep what works.

Our guide to beating procrastination →

At a glance

Born: 20 July 1977, East Hampton, New York
Work: author, podcaster, investor
Education: BA, Princeton University, 2000
Best-known book: The 4-Hour Workweek (2007)
Website: tim.blog

Good fit if

You like practical, tested tactics, you want to beat procrastination or fear of change, and you enjoy learning from long conversations with high achievers.

Our take

One of the most useful idea-collectors in self-help. Fear-setting alone is worth the price of admission, and almost all of it is free on his podcast and blog.

The tools of Tim Ferriss

Ferriss is famous for borrowing and testing tools. These are the ones he is best known for. Tap one to read how it works.

Fear-setting

Fear-setting is the exercise Ferriss calls the most powerful he does. He uses it at least once a quarter, often once a month, and credits it with his biggest business and personal successes. It draws on the Stoic philosopher Seneca, according to Tim.blog. In his 2017 TED talk he set it out on three sheets of paper.

  1. Define, prevent, repair. Write the change you are afraid to make at the top. In three columns, list 10 to 20 worst-case things that could happen, what you could do to prevent each one, and how you could repair the damage if it did happen.
  2. Benefits. On the second page, write the benefits of an attempt or even partial success.
  3. The cost of inaction. On the third, write what it will cost you, emotionally, financially and physically, if you avoid this decision for six months, one year and three years.

Most people find the worst case is less likely and more repairable than they feared, and the cost of doing nothing is higher. It is a practical tool for fear, procrastination and overthinking.

The DEAL framework

The 4-Hour Workweek is built on four steps, abbreviated DEAL, according to Wikipedia.

  • Definition: decide what you actually want and what it would cost, rather than vaguely wanting “more”.
  • Elimination: use the 80/20 principle to find the few tasks that produce most results, cut the rest, and check email in batches.
  • Automation: outsource and systematise so income and admin do not depend on your constant attention.
  • Liberation: use the freedom you gain for remote work and “mini-retirements” spread through life.

The book’s ideas about remote work and lifestyle design were years ahead of their time. If you are feeling stretched, our burnout and stress management pages pair well with it.

The habits of the titans

For Tools of Titans, Ferriss drew on around 200 podcast episodes to find shared patterns. The most consistent: more than 80% of the people he interviewed had some form of daily mindfulness or meditation practice, according to Tim.blog.

Other patterns he found included turning obvious “weaknesses” into big competitive advantages and the belief that failure is not lasting, according to Tim.blog. Our guides to meditation, Vedic meditation and mindfulness will help you start.

The Slow-Carb Diet

The 4-Hour Body popularised his Slow-Carb Diet, which he first described on his blog. Its five rules are simple:, according to Tim.blog

  1. Avoid “white” carbohydrates such as bread, rice, pasta, potatoes and cereal.
  2. Eat the same few meals over and over, built from protein, legumes and vegetables.
  3. Don’t drink calories.
  4. Don’t eat fruit.
  5. Take one day off a week and eat whatever you like.

Its appeal is that there is no counting, only a few rules. For more on eating well, see our healthy eating and weight loss pages.

Learning anything fast

In his TED talk Smash fear, learn anything and in The 4-Hour Chef, Ferriss explains how he learns quickly: break a skill into its smallest parts, choose the few that give most of the results, sequence them in the right order and add stakes so you follow through, according to Tim.blog.

It is the same approach that made him a national Chinese kickboxing champion and a tango record-holder, and a speaker of five languages, according to Tim.blog. See also our guides to speed reading and flow state.

Videos with Tim Ferriss

Hand-picked and checked one by one: his two TED talks, his own channel and long-form conversations.

Start here

Why you should define your fears instead of your goals | Tim Ferriss | TEDTED · 13:22His 2017 TED talk on fear-setting.

Talks and his own channel

Smash fear, learn anything | Tim FerrissTED · 16:26His earlier TED talk on learning quickly by facing fear.
What is Fear-Setting?Tim Ferriss · 3:17A short explainer of the exercise.
Interview | The 4-Hour Workweek | Tim FerrissTim Ferriss · 5:13Ferriss on the ideas behind his first book.
The 4 Hour Workweek Revisited | The Tim Ferriss Show (Podcast)Tim Ferriss · 1:06:34A podcast episode looking back at the book.

Long-form conversations

How to Learn Better & Create Your Best Future | Tim FerrissAndrew Huberman · 3:39:09A wide-ranging talk on learning, habits and mental health.
Life-Changing Insights From A Decade Of Self-Improvement – Tim Ferriss (4K)Chris Williamson · 3:11:25What he has learned from years of experimenting on himself.

What the Research Shows

Ferriss’s books are collections of tested tactics rather than research studies, but several of his best-known tools line up well with psychology research.

  • Planning for obstacles. Fear-setting asks you to spell out what could go wrong and exactly what you would do about it. That is close to “if-then” planning, which a meta-analysis of 94 studies found had a medium-to-large effect on reaching goals, according to Gollwitzer and Sheeran.
  • Daily meditation. The habit he found most often among his guests has research behind it: a review of 47 trials found mindfulness meditation programmes improved anxiety, depression and pain, according to Goyal and colleagues.
  • Supporting new science. His funding helped launch the Center for Psychedelic and Consciousness Research at Johns Hopkins,, according to New York Times (via MAPS)

The thread running through his work, test ideas on yourself, plan for the worst and keep what works, is a sound way to approach any self-improvement.

Watch: Tim Ferriss on TikTok

Here are two short clips from Tim Ferriss’s official TikTok account on ideas covered on this page.

Tim Ferriss on getting out of a funk.
A clip from The Tim Ferriss Show in which Dr Andrew Weil walks through 4-7-8 breathing.

See: Tim Ferriss on Instagram

Here are two posts from Tim Ferriss’ official Instagram account.

View this post on Instagram
View this post on Instagram

Frequently asked questions

Who is Tim Ferriss?

An American author, podcaster and investor, best known for The 4-Hour Workweek, Tools of Titans and the podcast The Tim Ferriss Show.

What is fear-setting?

An exercise where you write down your worst-case fears about a decision, how to prevent and repair each one, the benefits of trying, and the cost of doing nothing.

Which Tim Ferriss book should I read first?

The 4-Hour Workweek for work and lifestyle design, or Tools of Titans for a broad collection of habits and tactics from top performers.

What is the DEAL framework?

The four steps of The 4-Hour Workweek: Definition, Elimination, Automation and Liberation.

What is the Slow-Carb Diet?

His five-rule eating plan from The 4-Hour Body: avoid white carbohydrates, repeat simple meals, don’t drink calories, skip fruit and take one day off a week.

Is The Tim Ferriss Show free?

Yes. The podcast is free on all major podcast apps, YouTube and tim.blog, and has passed one billion downloads.

What is 5-Bullet Friday?

His free weekly email newsletter sharing five things he is enjoying, using or reading.

Books and sources

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